While most content marketers have the written word down pat, many are still ignoring the two newest and most popular forms of visual communication – emojis and GIFs. But your brand can’t just throw out a thumbs up or two. You need to really understand how they work for your company and how to use them correctly.
From a business standpoint, it doesn’t make sense to spend money on marketing unless it helps you generate more revenue. And where are the best places to spend your marketing dollars? If you want to give your business a real marketing boost, here’s how these industries view market disruptions as opportunities instead of threats.
Since the advent of search engines, the importance of SEO has only increased. But in order to stay ahead in the competition, you have to be aware of the challenges faced in the industry. So let’s take a look at some primary SEO challenges that your business will likely face and how to overcome them.