Say what you mean.
Content marketing is an art form, but too many people entering the market and DIY fails have turned native advertising – and content marketing as a whole – into a bad word. PR&Prose is ready to change that by truly making a difference in how content is perceived, created, and used.
Tools and tactics evolve, but the fundamentals of great storytelling and compelling content have staying power. Without them, all the bells and whistles in the world won’t mean a thing.
No more bland, corporate crap created to fill up a company webpage. No more irrelevant media pitches to tick a task box. Instead valuable information that attracts attention, drives traffic, and builds your business: From thought leadership and journalism to corporate communications, strategy, and copywriting.
But wait! There's more!
I truly want to help clients and end the cycle of bad content. By providing the tools, knowledge, and know-how to amplify messaging and accelerate impact in the form of free content, I'm demystifying the complexities of content marketing and public relations.
Where I come in.
Successful communication starts with a clear plan, measurable goals, and a focus on the things that matter.
strategic communications planning | brand + identity | content strategy | copywriting | social media
writing + editing | guidance + education | media outreach | project management | evaluation + analytics
Animal lover, gin drinker.
I'm an award-winning digital communications strategist with expertise in brand management, digital marketing, and public relations.
As a former journalist, I understand the importance of developing and maintaining relationships with media outlets and audiences.
A decade+ of experience in branding, media, and interpersonal communication development has given me a unique set of skills in designing and executing communication and brand strategies for personalities, startups, and corporations.
Prior to founding PR&Prose, I was Commissioning Editor for The Next Web where I led multiple user-centric initiatives for clients including ABN AMRO, Philips, Netflix, and Adobe.